TikTok

Analyze Your
TikTok Engagement Rate

Check any TikTok profile engagement rate. Get performance history and growth analysis.

Example: @username or profile link

Creator Education

What is TikTok
Engagement Rate?

TikTok engagement rate measures how your audience interacts with your short-form videos. Unlike other platforms, TikTok is highly interest-based, making engagement the primary signal for algorithmic reach.

Likes+Comments+Shares
Total Followers
× 100
= ER%

What is a Good
Engagement Rate?

On TikTok, engagement rates are generally higher than on Instagram or X. A 4% to 8% rate is considered strong for medium-sized accounts.

Viral creators often see spikes exceeding 15% on individual videos that hit the For You Page (FYP).

Watch time and shares are also crucial "hidden" engagement metrics that TikTok uses to determine video quality and reach potential.

Pro Tip

Focus on the first 3 seconds to hook your audience and drive the interactions that boost your overall engagement rate.

Detailed Engagement Benchmarks

Target metrics sorted by followers bracket

Followers1k-5k5k-10k10k-50k50k-100k100k-500k500k-1 million
High
> 7.97%
> 3.54%
> 2.61%
> 2.47%
> 2.63%
> 2.46%
Above average4.42 - 7.97%1.62 - 3.54%1.11 - 2.61%1.01 - 2.47%1.14 - 2.63%1.13 - 1.46%
Average3.38 - 4.42%1.25 - 1.62%0.84 - 1.11%0.75 - 1.01%0.87 - 1.14%0.88 - 1.13%
Below Average1.72 - 3.38%0.62 - 1.25%0.39 - 0.84%0.32 - 0.75%0.41 - 0.87%0.46 - 0.88%
Low< 1.72%< 0.62%< 0.39%< 0.32%< 0.41%< 0.46%